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Put up in detail what exactly the audience will learn by taking your course/masterclass etc.
Preferably put it pointwise. Keep it in an orderly structured form by sequencing it ascending wise
Put the low interesting topics first, followed by higher interesting topics to set the expectations right, but make sure the way you present the low interesting topics doesn’t make the offering sound boring (use exciting words).
Showcase how your students/members are enjoying the results and how you helped them achieve that.
If we have testimonials that go along with the claims (value proposition) on the landing page, then that would be even better as validation of our sales pitch.
This is one of the most important sections so please do not skip it. It is actually a part of the previous section “what will you learn” but we present it as totally a separate section which the audience perceives as an extra value.
Put at least 2-3 offers/ materials/ topics/ ebooks/ cheatsheet/ Personal 1-1 etc (which if you’re selling them separately, your audience should be willing to pay for this). Also, put in a small description for each offer which explains the contents of the offer.
Bonuses work extremely well if they’re complimentary towards the offering, and make it extremely convenient for the customer to receive value.
Example - #1 Bonus: 5 Custom Facebook Audience Hacks ( This audience hack will skyrocket your target audience acquisition and bring down the cost per result immediately). Value - 599) etc…
Any Designation
Pointers could include: - Your Major Accomplishments
- Brands/Clients/Famous Personalities you’ve worked with
- A key point that differentiates you from other creators in your industry
- Your typical results in the industry and how are they comparable to industry standards
- Mention your other accomplishments (even a smaller one matters)
Get a certificate from (creator name) once you have completed this workshop on your email! The certificate will help you
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